Designers Choice is a resource where expertise meets inspiration, created for professionals who face the challenges of turning creative ideas into reality. The path from concept to completion has many hurdles, from sourcing quality materials to keeping up with design trends.
That is why this review of BrandCrowd, a popular logo maker, takes a close look at the platform. It is important to find solutions that support the creative process, not get in the way.
This article provides a complete guide to the brand crowd platform.
It examines its features, pricing, and how it compares to other services like Fiverr and Looka. The mission is to deliver a clear, honest look at this tool, helping you decide if it’s the right fit for your projects.
An examination of the pros and cons will show if the platform truly empowers users to bring their boldest visions to life, reflecting a commitment to creativity, craftsmanship, and excellence.
What is BrandCrowd?
An AI-Powered Design Platform for Entrepreneurs
BrandCrowd is an online platform that helps people create a logo and other branding materials without needing to be a professional graphic designer. It uses artificial intelligence (AI) to generate thousands of logo design ideas in seconds. You just type in your business name and some keywords, and the logo maker presents you with a huge variety of options.
It was created by the same people behind DesignCrowd, which is a marketplace where you can hire actual designers.
This means that many of the templates on BrandCrowd have a professional touch because they are based on work from real freelancers. It’s designed for small businesses and entrepreneurs who need a strong online presence quickly.
Beyond Logos: A Full Branding Toolkit
While BrandCrowd is famous for its logo creation tool, it offers much more.
When you create a logo, you also get access to a suite of design tools to build a complete brand identity. This includes a business card maker, templates for social media posts for platforms like Facebook and Instagram, and even an email signature generator.
The idea is to give you everything you need for your marketing materials in one place. You can create banners for your blog, graphics for your LinkedIn profile, and even designs for merchandise like T-shirts and mugs.
This makes it a good option for anyone looking to establish a consistent look across their entire online presence.
How Does BrandCrowd Work? Is It the Best Logo Maker For You?
Using BrandCrowd is a simple and fast process. From the moment you land on the homepage, you can start creating.
You don’t even need to create an account to see the designs, which is great for trying it out. The first step is to enter your company’s name and some relevant keywords into the logo maker. For example, if you have a coffee shop, you might use keywords like “coffee,” “bean,” or “cup.”
The AI then gets to work, pulling from a library of over 200,000 design templates to show you options. The results appear almost instantly. You can then scroll through hundreds or even thousands of logos. Once you find a logo you like, you can click on it to enter the logo editor.
Here, you can make changes to the font, colors, and layout. After you finish your customization, you can download the files.
The entire journey from start to finish can take less than ten minutes, making it a very convenient tool for those in a hurry.
Key Features of BrandCrowd
- AI Logo Maker: The core of BrandCrowd is its AI logo maker. This tool is what most people come for. With a massive library of icons and fonts, the generators can produce an impressive variety of designs. You can search for a logo by industry to get more specific results, helping you answer the question, What is your Niche?. The quality of the graphics is generally higher than what you’d find on many free platforms, as many are designed by professionals.
- Business Card Maker: Once you have your logo, creating a matching business card is the next logical step. BrandCrowd includes a business card maker that automatically uses your new logo and brand colors. It provides a wide range of design templates that you can tweak to fit your style. You can adjust the layout, change the text, and get a print-ready file to send to a printer. This feature helps maintain a professional and consistent brand identity.
- Social Media Design Templates: A strong online presence is vital, and BrandCrowd helps with this by offering social media design templates. The platform provides pre-sized graphics for all major platforms, including Instagram posts, Facebook covers, LinkedIn banners, and YouTube channel art. This is a huge time-saver, as you don’t have to resize everything yourself. The templates are designed to look clean and modern, helping your social media feed look polished. If you are a Software as a Service (SaaS) company looking for a way to quickly create graphics, it’s a useful social network SaaS tool.
- Branded Merchandise (T-shirts, Mugs, etc.): To help you take your branding offline, BrandCrowd also provides tools to see your logo on physical products. You can preview how your new logo design would look on things like T-shirts, mugs, and phone cases. This is a great feature for businesses that want to sell merchandise or create branded items for their team. It helps you visualize your brand identity in the real world.
- Email Signature Generator: Every email you send is an opportunity to market your brand. The email signature generator helps you create a professional signature that includes your logo, name, title, and links to your website or social media profiles. It’s a small detail, but it adds a layer of professionalism to your communications and reinforces your brand identity with every message.
How to Create A Logo With BrandCrowd (Step-by-Step)
- Step 1: Enter Your Business Name and Keywords – First, go to the BrandCrowd homepage. You will see a search bar where you can type in your business name. You can also add keywords that describe your business or industry. This helps the AI narrow down the search and provide more relevant logo suggestions. For example, if you run a tech company, you might use keywords like “software,” “app,” or “digital.”
- Step 2: Browse Thousands of Generated Designs – After you enter your information, BrandCrowd will generate thousands of logo design options for you in just a few seconds. You can scroll through pages of different styles, from modern and minimalist to more classic looks. The platform’s interface is user-friendly, making it easy to see many options quickly. You can spend as much time as you need looking for a design that catches your eye.
- Step 3: Customize Your Chosen Logo – When you find a logo you like, click on it to open the logo editor. This is where you can make it your own. The editor allows you to change the colors, adjust the font, and resize or move the icon. You can also add gradients or change the layout of the text and graphic elements. While the customization tools are simple to use, they may not offer the fine-tuned precision that a professional designer would have with advanced software. However, for most users, the options are more than enough to create a unique-looking logo.
- Step 4: Preview and Download Your Files – Once you are happy with your customization, you can preview your new logo on different backgrounds and products. When you’re ready, you can proceed to download the files. If you have a paid subscription, you will get high-resolution files, including PNGs with a transparent background and vector files (SVG, EPS) that can be resized without losing quality. These files are ready to be used for all your marketing materials.
Who Should Use BrandCrowd?
Startups and Small Businesses On A Budget
BrandCrowd is an excellent tool for startups and small businesses that need a professional-looking logo without spending a lot of money.
Hiring a graphic designer can be expensive, and this platform provides a cost-effective alternative. You can explore our guide to graphic design packages to see how the pricing compares.
The speed of the logo creation process also means you can get your branding sorted out quickly and focus on other aspects of launching your business. It’s a very good option for getting off the ground.
Freelancers and Solopreneurs
Freelancers and solopreneurs often manage every part of their business themselves, from sales to marketing.
BrandCrowd offers a simple and efficient way for them to build a personal brand identity. Whether it’s a logo for a personal website, a blog, or a freelance portfolio, the platform’s ease of use and wide selection of design templates make it a valuable resource for one-person operations.
They can also benefit from checking out best websites for small business to integrate their new logo.
Individuals Needing Quick Graphic Designs
You don’t have to be a business owner to use BrandCrowd. Anyone who needs quick graphics for a project can benefit from it.
This could be a student creating a presentation, someone organizing a local event, or a content creator needing art for their social media posts.
The platform’s fast generators and simple interface make it accessible for anyone, regardless of their graphic design experience.
BrandCrowd Pricing: Is It Worth the Cost?
Breakdown of the Monthly Vs. Annual Plans
BrandCrowd pricing operates on a subscription model, offering both monthly and annual payment options. The annual plans typically offer a significant discount compared to paying month-by-month.
For example, the Premium Plan, which includes the logo editor and 50+ design tools, might cost $9 per month, but the price drops when billed annually. There’s also a Premium Plan + Website that bundles in a website builder for a higher fee.
The Premium Logo Pack is another option focused primarily on providing all the files and variations for your chosen logo design.
Hidden Costs and Upsells to Watch For
While the initial pricing seems straightforward, some users have reported unexpected costs.
For instance, getting the full exclusive rights to your logo so you can trademark it might require an additional payment. This can be complex, and you may want to understand the difference between rights-managed vs royalty-free ownership. Some reviews mention that the service heavily encourages you to subscribe for a full year.
It’s important to read the terms carefully to know what’s included in your plan. Some users have also expressed frustration with the company’s billing practices, so be sure to monitor your credit card statements.
What You Get For Free?
BrandCrowd does offer a free option. You can use the logo maker to generate and customize a logo for free. You can even download a low-resolution sample of your logo design.
However, to get high-resolution files, vector files, a transparent background, and the commercial license to use your logo for business, you will need to purchase a premium plan or a Premium Logo Pack. The free version is best for testing out ideas before committing to a purchase.
Pros and Cons of Using BrandCrowd
BrandCrowd Advantages (Pros)
One of the biggest advantages of brand crowd is its speed and ease of use. You can create a professional-looking logo in minutes.
The platform has a massive library of over 200,000 design templates, so there is a lot of variety to choose from. The quality of the templates is also generally good, as many are created by professional designers.
Another pro is that the paid plans come with a full suite of branding tools, including useful social media templates and a business card maker.
The ability to preview designs without creating an account is also a nice, user-friendly touch.
BrandCrowd Disadvantages (Cons)
The main disadvantage of using BrandCrowd is that the logos are not unique.
Since they are based on templates, there’s a chance another business could have a very similar logo.
The customization options in the logo editor are also basic, lacking the precision tools found in professional graphic design software.
Additionally, the subscription model can be a drawback for those who only need a one-time logo download, as you have to remember to cancel it.
Finally, some BrandCrowd reviews mention poor customer support and difficulties with billing and cancellations.
BrandCrowd Vs. The Competition
BrandCrowd Vs. Canva
Canva is a very popular graphic design tool, but it serves a broader purpose than BrandCrowd. While Canva has a logo maker, its main strength is its massive library of templates for all kinds of marketing materials, from social media posts to presentations.
BrandCrowd is more specialized, focusing primarily on logo creation and building a complete brand identity from that logo.
If your main goal is to get a high-quality logo with matching branding assets, BrandCrowd is a more focused tool.
BrandCrowd Vs. Fiverr
Fiverr is a marketplace where you can hire freelance designers to create a custom logo for you.
The biggest difference is that with Fiverr, you work with a real person to get a unique design. This process takes longer and can be more expensive, but the result is a one-of-a-kind brand identity. You might even be able to get unlimited graphic design services from some sellers.
BrandCrowd, on the other hand, is an automated tool that provides instant results based on templates.
It’s a trade-off between getting a truly custom design from Fiverr versus the speed and affordability of the brand crowd logo maker.
BrandCrowd Vs. Looka
Looka is another popular AI-powered logo maker and is a direct competitor to BrandCrowd.
Both platforms use AI to generate logo ideas. Some reviews suggest that Looka’s AI is slightly more advanced, creating more complex and unique combinations. However, BrandCrowd is often praised for its larger and more “curated” library of high-quality base templates.
The choice between BrandCrowd and Looka often comes down to personal preference in the style of the logos each platform generates.
My Final Verdict: Who is BrandCrowd Best For?
After looking at all the features, pros, and cons, it’s clear that BrandCrowd is best for a specific type of user.
If you are a startup founder, a small business owner, or a solopreneur who needs a good-looking logo right now and doesn’t have a big budget, BrandCrowd is a fantastic choice.
Its speed, convenience, and the quality of its design templates make it a powerful tool for quickly establishing a professional online presence.
However, if you are building a large brand and need a 100% unique logo with exclusive rights for trademarking, you might want to consider working with a human designer on a platform like DesignCrowd or Fiverr, who can provide comprehensive services from logo design to a full Brand Guidelines Example.
The brand crowd tool is a great starting point, but its reliance on templates means it has limitations in terms of originality.
It’s a good option for getting started quickly and professionally.
FAQ’s:
Is BrandCrowd Free to Use?
You can use the BrandCrowd logo maker for free to generate and experiment with designs. You can also download free, non-exclusive logos. However, for a premium logo pack with high-resolution files and commercial usage rights, you need a paid subscription.
Can I Edit My Logo After Purchasing?
Yes, if you have an active subscription, you can make unlimited edits to your logo using the logo editor. You can go back and change colors, fonts, or layouts whenever you need to.
Can You Trademark A Logo From BrandCrowd?
This can be complicated. Since the logos are created from templates that other people can use, you don’t automatically get exclusive rights. This makes it difficult to trademark the logo.
To get exclusive ownership, you would likely need to purchase the rights separately, which can be an additional cost.
What File Formats Does BrandCrowd Provide?
With a paid plan, BrandCrowd provides all the standard file formats you need for your brand identity.
This includes high-resolution JPG and PNG files (including a version with a transparent background), as well as vector files like SVG and EPS that are essential for professional printing.
How Do I Cancel My BrandCrowd Subscription?
You can cancel your subscription at any time through your BrandCrowd account settings. You need to log in, go to the billing section, and follow the steps to cancel. Your plan will remain active until the end of the current billing period you’ve already paid for. Be sure to get a confirmation of your BrandCrowd cancel subscription request. You can also try reaching out to their customer support via email.
Can I Get A Refund On BrandCrowd?
Based on various user BrandCrowd reviews, getting a refund can be difficult. The company’s policy is not clearly stated, and some customers have reported issues with being unable to get their money back. It’s best to be sure about your purchase before paying for a subscription.
Does BrandCrowd Offer Customer Support?
BrandCrowd offers customer support mainly through an email address (support@brandcrowd.com) and a contact form on their website. There does not appear to be a phone number for direct support. Support options also include an FAQ section and a knowledge base on their site.
Conclusion
In conclusion, BrandCrowd stands out as a fast, accessible, and powerful tool for creating a logo and building a brand identity. Its main strengths are the vast library of high-quality design templates and the remarkable ease of use of its AI generators.
For small businesses, freelancers, and anyone needing professional marketing materials on a tight schedule and budget, it is a very good option. The platform’s design tools extend beyond simple logo creation, helping you establish a consistent look across your social media and other parts of your online presence.
However, it’s important to be aware of the trade-offs.
The reliance on templates means your logo design won’t be unique, and the customization tools in the logo editor lack the precision of professional software. The subscription model and reports from some users regarding billing and customer support are also points to consider.
Ultimately, if speed and convenience are your top priorities, BrandCrowd delivers excellent value and is a great starting point for your brand.
